Moxxy Minute | August 2023 Issue
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RETAIL INSIGHTS SERIES – PART III
Retail Grocery Expert, John Shaw
How to effectively offer good, better, or best for the perfect product mix
This interview with John Shaw, retail grocery expert with more than 20 years’ experience at Walmart, Ahold Delhaize, Farmstead, Whole Foods Market, and C&S helps suppliers fine tune their sales approach. Learn his advice for positioning your brand and products with retailers for optimal success when seeking to gain retail distribution.
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RETAIL INSIGHTS SERIES – PART II
Brand Expert, Chadwick Boyd
Cultural Anthropologist Chadwick Boyd Shares What Influences Consumer Behavior
In case you missed the previous interview, Chadwick Boyd provided insights to boost sales and build consumer interest and affinity, advantages which benefit decision makers both buying and selling fresh produce…
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SMARTYPANTS
LinkedIn: Social Media for B2B
LinkedIn is an effective arena for B2B- relationship building. For making meaningful connections, engaging with the media, and finding qualified sales leads — LinkedIn is the place to be.
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ANNOUNCEMENTS
Clients In The News
PETERSON FARMS
Lakewood Organic Juice now part of the award-winning Peterson Farms family of companies. Adding Lakewood Organic Juice allows further expansion into the premium fruit juice market. Read more…
AGSAFE
AgSafe presents CULTIV8: A Synergistic View of Agriculture. An opportunity for the leaders of the food and farming industries to dialogue about the future of feeding the world. Read more…
CRYSTAL VALLEY
Moxxy’s integrated marketing campaign gets results and wins award for Crystal Valley Foods. Each ad in the series highlights product variety by showcasing two products and reinforces the brand with a customized message. Read more…
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EVENTS
Upcoming Shows and Conferences
September 14-16: SEPC Southern Innovations in Charlotte, NC
September 19-21: FIRA in Salinas, CA
September 20-23: Natural Products Expo East in Philadelphia, PA
October 19-21: IFPA The Global Produce & Floral Show in Anaheim, CA
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CONTACT US
How can we help you hit your sales and marketing goals?
We’re here to help grow your business. Schedule a strategy session with us! Call us at (831) 975-5002 or send us a message.
